The Indian e-commerce landscape has evolved rapidly over the past decade, with major players dominating the market through scale, logistics, and aggressive pricing. However, alongside these giants, a new category of platforms is quietly gaining traction—niche e-commerce websites that focus on specific cultural or regional audiences. One such exam

Transparency has become a defining expectation in the modern diamond jewellery industry. As global supply chains grow more complex and buyers become increasingly informed, manufacturers are expected to demonstrate clarity in processes, specifications, and business conduct. In this environment, transparency is not simply a compliance requirement; it